Grow Revenue via Increased Transaction Completion Rates & Higher Approvals
Cardholders are becoming increasingly demanding – especially when it comes to e-commerce payments that should be convenient and frictionless. At the same time, they place great importance to a high level of security.
If banks succeed in meeting these demands, they can ultimately generate higher revenues in the card business as a result. The key to success lies in using the latest version of 3-D Secure (EMV® 3DS) in conjunction with intelligent risk management.
Lauren Bayley, Head of Security and Authentication Solutions in the Asia/Pacific region at Visa, Biljana Kuzeska, Product Manager at Netcetera, and Steven Chuang, Founder and CEO of Cherri Technologies, provide the basics.